Market Research Analyst

Test products before they hit the market: Market Research Analyst
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Market researchers gather information about what people think. They help companies understand what types of products people want and at what price. They also help companies market their products to the people most likely to buy them. Gathering statistical data on competitors and examining prices, sales, and methods of marketing and distribution, they analyze data on past sales to predict future sales.

Low-end Salary: 
$33,350/yr
Median Salary: 
$60,570/yr
High-end Salary: 
$111,440/yr
Education: 

A bachelor’s degree is the minimum educational requirement for many market research jobs. However, a master’s degree may be required, especially for technical positions. Because of the importance of quantitative skills to market and survey researchers, courses in mathematics, statistics, sampling theory and survey design, and computer science are extremely helpful.

Math Required: 

College Algebra Trigonometry Geometry Calculus Mathematical Economics Statistics

When Math Is Used: 

Market research analysts use math every day as they perform the following tasks: • Analyze statistical data on past sales to predict future sales. • Gather data on competitors and analyze prices, sales, and methods of marketing and distribution. • Devise methods and procedures for collecting data. • Evaluate product and consumer data and make recommendations to the firm’s management or client so that decisions can be made on the promotion, distribution, design, and pricing of goods and services.

Potential Employers: 

Because of the applicability of market research to many industries, market research analysts are employed throughout the economy. The industries that employ the largest number of market research analysts are management of companies and enterprises; management, scientific, and technical consulting services; insurance carriers; computer systems design and related services; and other professional, scientific, and technical services—which includes marketing research and public opinion polling.

Facts: 

One great aspect of being a market research analyst is that you get to test products before they hit the market. You talk to lots of people and get to ask them personal questions you wouldn't dare pose at a party.

banik
User offline. Last seen 1 year 36 weeks ago. Offline
Joined: 10/09/2010
Posts:
These types of programs are

These types of programs are really important to review the public demand. I think the test covers a vast area especially in Mathematics section but the rest of the sections are fine.

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Salary figures from
the current US Bureau of Labor of Statistics website and represent the
90th percentile.

The most common question students ask math teachers at every level is “When will I use math?” WeUseMath.org is a non-profit website that helps to answer this question. This website describes the importance of mathematics and many rewarding career opportunities available to students who study mathematics.


 

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